Non-Profit
Marketing Expertise
With years of experience in the nonprofit space, I’ve developed a deep expertise in mission-driven marketing and a genuine passion for serving with purpose. I believe that every campaign, story, and strategy should reflect compassion, integrity, and a commitment to making a real difference. My work has spanned fundraising, donor engagement, content creation, and cross-platform storytelling—all with the goal of connecting people to causes that matter. Serving others through creative strategy isn’t just my profession—it’s my calling, and I approach each project with heart, excellence, and a desire to uplift those in need.
Free Product Offers
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Free Product Offers *
Business
Operation Blessing
Year(s)
2022 - Present
I had so much fun crafting strategy and curating content for these products! Our team loves developing engaging offers that resonate with a wide range of audiences. These advertisements were created for New Name Acquisition efforts through free product giveaways.
Click The Gardening Booklet, The Weather Booklet, Christmas Around the World or Little Birdie to explore the downloadable PDFs through Google Drive.
Fundraising Ads
These photo ads were created to support fundraising efforts across key impact areas: Clean Water, Hunger Relief, Medical Care, and Disaster Relief. I strive to use top-notch photography that speaks volumes on its own—images that evoke emotion and tell a powerful story, even without overlaid copy. Each visual is intentionally selected and crafted to connect with donors and highlight the heart of our mission, allowing the imagery itself to move people to action.
Business
Operation Blessing
Year
2022 - Present
Website Revamp for OB
I spearheaded a full-scale website redesign for Operation Blessing, set to launch in 2025, with a focus on creating a more intuitive and engaging donor experience. Leading the creative direction, I developed a streamlined giving journey that allows users to designate donations based on their content affinity—ensuring a more personalized and meaningful connection to the cause. The new platform also features enhanced functionality, including abandoned cart reminders, upsell opportunities, and integrated email subscription flows. As part of the redesign, I crafted a fresh brand and style guide, reimagined iconography, and curated a cohesive color palette to elevate the overall visual identity and drive deeper audience engagement.
Emails
Effective email marketing is the heartbeat of successful non-profit fundraising—where compelling stories meet strategic calls to action. With a deep understanding of donor motivation and audience segmentation, I craft email content that not only informs but inspires. From heartfelt appeals to celebratory thank-you campaigns, my work is designed to build trust, spark generosity, and drive measurable impact.
Contact Me
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